Exporting/ Importing Environment - IIEI-201

Course Description: This course focuses on the concerns of the practicing international trade professional worldwide.  It has been designed to form a sound foundation and understanding of the major factors affecting the global marketplace.  It is an excellent exporting and importing skills building course for the new entrant to international trade that wants a complete survey of the discipline, and a great refresher course for those wanting to revisit the discipline before sitting for the industry certification examinations. All of the major concepts and terminology of international trade are addressed in the hands-on activities and topic papers that form the basis of this course.

Prerequisite: None

Course Credit: 3 Credit Hours

Major Course Topics & Course Outcomes

As a result of the group and individual activities included in this course, the student will acquire the following knowledge and skills that can be applied to the workplace:

Exporting Today

• Identify the current trends in global exporting
• Recognize how small businesses are competing with large corporations in today’s market 

International Markets

• Understand the process of introducing a product (or products) to the international market
• Describe the importance of a “slow introduction” of products to a new market

Market Research and Entry

• Explain the importance of market research when introducing a product to a foreign market
• Understand and explain basic logistical and distribution methodologies in moving goods into the foreign market.

Pricing

•  Recognize proper prices of goods in an international market
• Distinguish the difference between domestic and international pricing

Getting Paid

• Differentiate the methods of payment involved in the exporting of goods
• Distinguish the risks involved with the different payment methods 

Shipping & Documentation

• Explain the importance of proper documentation when exporting goods
• Describe why proper documentation is vital when entering the international market

Product Distribution

• Understand the importance of a good distributor in a foreign market
• Recognize the value of distribution agreements

Course Texts:

There is one textbook for this course. You can obtain it through your favorite bookstore or order through the IIEI Store Online.

Desk Reference Handbook (2008): IIEI Press, Glendale, Arizona

Selected Readings Online.

Please note that textbooks are subject to change. Please contact your advisor before purchasing the textbook for your class to confirm.